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PAUL FORD
beyond
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PAUL FORD
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TV & VIDEO
AT&T U-verse
Contextually relevant content
A quiz and a movie search to engage movie fans
Big content
A fun poster kept U-verse top of mind with kids and parents.
It's mobile entertainment
A big, happy mobile takeover ad
Pop Music sells
A take-off on a popular song grabs eyes at Pandora
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NETFLIX
Networks
When AMC is hot, give them more of it
Shows
Targeted to those who want to binge on their faves
Worldwide
Making a hit with children around the world
Choice
The huge Netflix selection is a big selling point
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HEALTHCARE MARKETING
Art Posters
A set of art posters for health marketers
In-Jokes
We referenced pain points only the target will get
Fine Printing
The highest quality materials to show the value of our message
Irony
Another healthcare campaign deployed the finest ironic ingredients
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Shows
Targeted to those who want to binge on their faves